A documentary about typography, graphic design, and global visual culture.... (Full plot summary below)
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A documentary about typography, graphic design, and global visual culture.
Leave your thoughts about Helvetica.
| Not Coming to a Theater Near YouRumsey TaylorAppropriately, once the final credits roll, you're likely to sit through them with an enhanced understanding of the typeface they're in. |
| Entertainment WeeklyLisa SchwarzbaumEven viewers who've never given a serif a second thought are in for an exclamation point of joy from such a well-designed doc. |
| Seattle TimesJeff ShannonHelvetica is one of those rare films in which the exploration of a specific topic leads to expanding horizons of perception. |
| Seattle Post-IntelligencerBill WhiteDirector Gary Hustwit opens our eyes to the visual culture of typography in much the same way as Andy Warhol once freed us from the tyranny of advertising, by inviting reflection upon that which is intended as a subliminal encounter. |
| City Pages, Minneapolis/St. PaulRob NelsonFunny to think that the font movie would have the potential to restore one's faith in art and its myriad meanings, but it does. |
| TV GuideMaitland McDonaghThough their interest sometime borders on obsessive, [director] Hustwit's stellar roster of experts parse Helvetica's origins and implications with engaging passion and striking articulateness. |
| Chicago TribuneMichael PhillipsBy rounding up a great group of eloquent obsessives eager to explain their feelings about a font, Hustwit has come up with 80 unexpectedly blissful minutes. |
| Village VoiceJulia WallaceHelvetica keenly distills the eternal aesthetic battle between the classical and the baroque and explores what happens when a revolution goes mainstream. |
| Film Journal InternationalChris BarsantiHelvetica spins its wheels for a good part of its rather short running time, making the same points over and again, with diminishing effect each time. |
| GuardianCath ClarkeThe tweaky world of typography is not perhaps as much at the heart of how we live as these designers would have us believe, but it's enjoyable to watch them rhapsodise sans serifs and spacing. |
