Art & Copy
Art & Copy

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- 68/100 based on 1,829 votes

ART & COPY is a powerful new film about advertising and inspiration. Directed by Doug Pray (SURFWISE, SCRATCH, HYPE!), it reveals the work and wisdom of some of the most influential advertising creatives of our time -- people who've profoundly impacted our culture, yet are virtually unknown outside their industry. Exploding forth from advertising's "creative revolution" of the 1960s, these artists and writers all brought a surprisingly rebellious spirit to their work in a bus... (Full plot summary below)

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Actors in Art & Copy:

Lee Clow
Jim Durfee
Cliff Freeman
Jeff Goodby
George Lois
David Kennedy

Full Plot Details

ART & COPY is a powerful new film about advertising and inspiration. Directed by Doug Pray (SURFWISE, SCRATCH, HYPE!), it reveals the work and wisdom of some of the most influential advertising creatives of our time -- people who've profoundly impacted our culture, yet are virtually unknown outside their industry. Exploding forth from advertising's "creative revolution" of the 1960s, these artists and writers all brought a surprisingly rebellious spirit to their work in a business more often associated with mediocrity or manipulation: George Lois, Mary Wells, Dan Wieden, Lee Clow, Hal Riney and others featured in ART & COPY were responsible for "Just Do It," "I Love NY," "Where's the Beef?," "Got Milk," "Think Different," and brilliant campaigns for everything from cars to presidents. They managed to grab the attention of millions and truly move them. Visually interwoven with their stories, TV satellites are launched, billboards are erected, and the social and cultural impact of their ads are brought to light in this dynamic exploration of art, commerce, and human emotion.

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Movie Reviews

San Francisco Chronicle - 8/10 by Walter AddiegoThere so much entertaining information in Art & Copy, a documentary about modern advertising, that it takes a while to realize we are being sold something
Entertainment Weekly - 8/10 by Owen GleibermanAn entertaining but also oddly naive documentary about American advertising.
Portland Oregonian - 8/10 by Shawn LevyIt's jaunty and bright, but Pray never gets under the skin of things or ever truly questions the essence of advertising as an art or trade.
Los Angeles Times - 8/10 by Kenneth TuranOne of the main treats of Art & Copy is that it allows us to revisit those classic ads, all of which are just as exciting now as they were when they first ran.
The A.V. Club - 7/10 by Nathan RabinThe film is essentially a skillful advertising-industry infomercial that speaks its subject’s slick aesthetic language.
The Hollywood Reporter - 7/10 by Duane ByrgeLike a good ad, Art & Copy bounds along and never bores. That's a big credit to Pray's savvy compilation and of editor Phillip Owens' crisp cuts.
The New York Times - 7/10 by Mike HaleThe world may be going “Mad Men,” but Doug Pray’s documentary Art & Copy,”which is being released just five days after the season premiere of that acclaimed television series, presents a very different picture of the advertising industry.
Village Voice - 6/10 by Brian MillerYet however stirring these vintage campaigns and their graying creators may be for ad junkies and nostalgists, Pray fails at analysis: His film is simply a tribute.
Wall Street Journal - 5/10 by Joanne KaufmanA scattershot, repetitive documentary about the creative minds ­behind some of the most arresting ad campaigns of the past 40 years.
Time Out - 2/10 by Keith UhlichBy the end of Pray’s skin-deep love letter, only one sweeping reaction seems appropriate: “A pox on all your houses.”

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